Coca-Cola

Do market corrections go better with Coke?, ya this was the title that I red this morning. It took my interest and spend a few minutes reading the headlines and after the content. This article from MSN Money about Coca-Cola is quiet interesting. According to By Michael Brush, is not only the author of this article but also he is the author of the book "Lessons From the Front Line," a book offering insights on investing and the markets based on the experiences of professional money managers.

According to Brush, "Recent evidence says yes. Stocks are down about 5% since early May, but Coca-Cola (KO, news, msgs) shares have held steady. Why? For the same reasons Coca-Cola shares could rise more than 20% to $54 over the next year or two."

I think Coca-Cola knows what to expect in thier markets. Coca-Cola has its market in over 200 countries in the world. It is quiet amazing, not all the companies can do it. Even Taiwanese cokes cannot spread over 200 countries.

Coca-Cola has tries so many flovours and people like all the flovours. The new Coca-Cola Blak, a blend of Coke and coffee, represents a foray into the premium coffee craze dominated by Starbucks (SBUX, news, msgs), said Brush. Coca-Cola has tried variations on old classics like the diet drinks Coca-Cola Zero and Diet Coke Sweetened with Splenda.

According to Keving Miller, director of marketing at Old Orchard Brands, the No. 2 brand in frozen juice concentrate after Coca-Cola's own Minute Maid, "Coke continues to reinvent existing products," also he thinks, "I think they are the victim of their own success."

After reading this article, I remember one of my coworkers loves Coca-Cola, she cannot even live without it. For people I love, I share this article with you and hopping you will read more carefully about it.

Here is the full article